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Launch Readiness Checker
Paste your product URL and get an instant score across 20 checks in 4 categories — social sharing, trust signals, product clarity, and SEO. Know exactly what to fix before you launch.
How it works
①
Paste your URL
Enter your product landing page, homepage, or any public URL.
②
Get your score
20 checks run instantly across sharing, trust, product clarity, and SEO. Results in seconds.
③
Fix and launch
Each failure shows exactly what to add or change. Fix them, then submit your product to LaunchBuff.
What this tool checks
20 checks across 4 categories. Every failure includes a plain-English explanation and what to fix.
📣
Sharing & Social
OG image, OG title/description, Twitter card, page title, meta description — everything that controls your link preview.
🛡
Trust & Credibility
HTTPS, favicon, privacy policy, terms of service, contact information.
🎯
Product Clarity
H1 heading, primary CTA, pricing signals, and enough content to explain your product.
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SEO Foundations
Search indexing, mobile viewport, canonical URL, language attribute, structured data.
Why these checks matter
Most launch fails aren't product failures — they're presentation failures. These are the six most common issues founders discover the hard way.
📸
OG image determines click-through on every platform
Twitter, LinkedIn, Slack, Discord — all pull the og:image tag to render a preview card. A missing or broken OG image means your link looks blank. Founders consistently see 2–4× more clicks on posts with a proper thumbnail.
🔒
HTTPS is now a baseline expectation
Browsers flag HTTP sites as "Not Secure" in the address bar. A significant portion of visitors will close the tab immediately. SSL certificates are free via Let's Encrypt — there is no excuse for shipping without one.
📋
A privacy policy is required, not optional
If you collect any user data (even just an email address), GDPR and CCPA require a privacy policy. Platforms like Product Hunt and AppSumo check for one. App stores require it. Write a simple one — tools like Termly generate it for free in minutes.
🎯
Visitors decide in 3 seconds if they stay
Your H1 headline is the first thing a visitor reads. If it doesn't immediately communicate what your product does and for whom, they leave. A clear CTA tells them the single next action. Pricing context removes the "how much does this cost?" question before it forms.
🤖
Robots meta tags can silently block indexing
A single <meta name="robots" content="noindex"> or an X-Robots-Tag: noindex header prevents Google from indexing your page — permanently, until you fix it. This happens more often than you'd think when copying staging environment configs to production.
📱
Mobile viewport missing means Google penalises you
Without <meta name="viewport" content="width=device-width, initial-scale=1">, your page renders at desktop width on mobile. Google uses mobile-first indexing, so this directly hurts your rankings. It also means most of your visitors see a broken layout.
What the score means
90–100
Launch-ReadyAll critical checks pass. Your page is ready for launch and for the tournament.
75–89
Almost ThereA few gaps remain but nothing blocking. Fix warnings before your public announcement.
50–74
Needs WorkMultiple issues detected. Prioritise the failing checks — they hurt first impressions and conversions.
0–49
Not ReadyCritical issues found. Fix these before sharing your link publicly.
Frequently asked questions
Product passes the check?
Enter the LaunchBuff fortnightly tournament — 16 products, 4 rounds, community votes. Winners earn a badge worth displaying and a permanent SEO listing.
Enter the Tournament