How to Get Your SaaS Listed on SaaSHub
How to claim or create your SaaSHub listing, fill it out properly, and use the alternatives section to capture high-intent search traffic.
SaaSHub is one of the largest software comparison and discovery platforms on the web. It gets substantial organic search traffic and ranks well for "alternatives to X" and "best tools for Y" queries — exactly the searches people run when they are actively evaluating tools and ready to buy.
The good news is that your product may already be listed. The opportunity is to claim it, complete it, and make sure it shows up in the right comparison searches.
How SaaSHub Works
SaaSHub aggregates software products from across the web. Many products are auto-listed by the platform — scraped from AppSumo, Product Hunt, GitHub, and other sources — before the founder is even aware. Others need to be manually submitted.
Either way, unclaimed listings are typically sparse: just a name, a URL, and maybe a scraped description. Claimed listings can have full descriptions, screenshots, pricing details, feature lists, and most importantly, visibility in the "alternatives" section.
Step 1: Check If You Are Already Listed
Search your product name on saashub.com. If a listing exists, you will see it. Check the URL carefully to make sure it is your product and not a different tool with a similar name.
If you are already listed, proceed to claiming. If not, you will need to submit first.
Step 2: Create an Account and Claim Your Listing
Go to saashub.com and create a free account using your work email. Once logged in, navigate to your product's listing and look for the "Claim" or "I own this" option.
The verification process requires you to prove ownership. SaaSHub typically offers two options:
Email verification. You receive a verification email at the domain that matches your product's URL (e.g., [email protected]). This is the fastest path.
Meta tag verification. You add a small HTML meta tag to your product's homepage, SaaSHub detects it, and ownership is confirmed.
If you are creating a new listing from scratch, you can do so from your account dashboard. The submission form will ask for your product URL, name, and basic details, and the SaaSHub team will review it before it appears publicly.
Step 3: Fill Out Every Field
Once you have access to your listing, treat it like a landing page. Complete every available field:
Description. Write 2–4 sentences that clearly explain what your product does, who it is for, and what problem it solves. Do not just copy your homepage headline — use the space to give searchers the context they need to decide whether to click through.
Categories. SaaSHub uses categories to surface products in comparison pages. Choose the most accurate ones. If you pick categories that are too broad or off-target, you will attract visitors who will never convert.
Pricing. Mark whether your product is free, freemium, or paid, and add your pricing tiers if applicable. Visitors use price filters heavily on SaaSHub.
Features. SaaSHub has a feature tag system. Adding relevant feature tags improves your visibility in filtered searches and in comparison tables when visitors compare your product against others.
Screenshots. Add at least two clean product screenshots. These appear on your listing page and give visitors a quick sense of what using your product looks like.
Social and link fields. Add your Twitter/X handle, GitHub if relevant, and any other profiles. These add credibility signals to the listing.
Step 4: Use the Alternatives Section Strategically
This is where SaaSHub's real SEO value lies. The alternatives section lets you list competitor products that your tool could replace. When someone searches "alternatives to [competitor]" and SaaSHub ranks for that query, your product appears in the results.
Add every direct competitor you realistically replace. Be accurate — do not list products you do not genuinely compete with, as this creates noisy comparisons that harm rather than help.
Also check whether your product has been added as an alternative to your competitors' listings by other users. If it has not, you can add it yourself.
Common Mistakes to Avoid
Ignoring an existing listing. A sparse, unclaimed listing is worse than no listing — it looks abandoned and may contain inaccurate information. If SaaSHub has auto-listed your product, claim and complete it.
Thin descriptions. Descriptions that are one sentence or full of filler copy are a missed opportunity. Visitors reading your SaaSHub listing are actively evaluating tools. Give them what they need.
Wrong categories. Categories determine which comparison pages your product appears on. Wrong categories mean irrelevant traffic and no conversions.
Skipping the alternatives section. This is the highest-leverage part of SaaSHub for most products. The "alternatives to X" search intent is some of the highest-converting traffic on the web for SaaS.
What to Expect
SaaSHub sends referral traffic on a long-term, compounding basis. Unlike a Product Hunt launch which spikes and fades, a well-optimised SaaSHub listing generates a steady stream of inbound visitors from people who are already comparison-shopping. It is a long-game channel, not a launch-day spike.
Also worth adding to your launch list: LaunchBuff — free listing + fortnightly founder tournament.
Seb Mallory
Founder of LaunchBuff. Writing about product launches, distribution, and what actually works for indie founders getting their first traction.
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